Furlenco is an Indian furniture and lifestyle brand founded in 2011 with a mission to make high-quality furniture accessible to everyone, with a focus on online rentals, subscriptions, and purchases.
They offer a variety of furniture options, including living room, bedroom, and office furniture, and are known for their commitment to design, sustainability, and customer satisfaction. [1, 1, 2, 2, 3, 3, 4, 5, 6]
Key aspects of Furlenco's "About Us" page:
Vision and Mission:
To provide affordable and stylish furniture solutions to a wide range of customers, particularly in urban India. [1, 3]
Flexibility and Freedom:
Furlenco allows customers to rent, subscribe, buy, and even repeat their furniture choices, offering flexibility and freedom in how they furnish their homes. [1]
Sustainability:
Furlenco is committed to sustainability through initiatives like furniture refurbishment, water conservation, and scrap scavenging, aiming to reduce the environmental impact of their operations. [7]
Design and Quality:
They design unique and high-quality furniture products, as evidenced by their awards, such as the CII Design Excellence Award and the India Design Mark. [8]
Customer Focus:
Furlenco prioritizes customer satisfaction and strives to make the furniture rental and purchase process effortless and accessible. [3]
Expansion and Growth:
Furlenco is expanding into new cities and continues to innovate in the furniture rental space, fueled by their passionate team. [3]
Sustainability Initiatives:
Furlenco's efforts include refurbishing furniture up to six cycles, implementing filtration and recycling systems for water conservation, and a 100% scrap scavenging initiative. [7]
Awards and Recognition:
The company has won awards like the CII Design Excellence Award in 2014 and 2017, and the India Design Mark in 2017 and 2018. [8]
Financial Performance:
While Furlenco has shown some improvement in narrowing its net loss, its operating revenue has declined in the most recent fiscal year. [9]
Funding:
The company has raised funding through various rounds, including a recent debt financing round. [10]
Customer Support:
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